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Home • Resources • Advanced Clickbank AWeber Integration: Add / Segment Subscribers When They Buy

Advanced Clickbank AWeber Integration: Add / Segment Subscribers When They Buy

By Rob Woodgate

integrate AWtomator and ClicKBank

If you sell products via ClickBank, then you probably already know that there is an AWeber app that lets you ADD subscribers when they buy a ClickBank product…

But wouldn’t it be great if – as well as adding subscribers – you could automatically take an action when your EXISTING AWeber subscribers buy your ClickBank product – such as moving them to a buyers list without any opt-in or confirmation emails, tagging them for broadcasts, or skipping to another part of your followup sequence…?

What if you could automatically add them to a followup sequence of “consumption content” designed to increase engagement with the product purchased? Do you think that would help keep your refund rates down?

And what if you could move/copy buyers to a list based on the product they have ordered, allowing you to send upsell reminders or cross-sell offers based on specific product purchases?

And what if you were able to automatically REMOVE subscribers who refund/cancel?

And what if you could finally do this for ALL your ClickBank vendor accounts… rather than just one?

Well, the good news is that you can now do all of this in AWtomator – the behavioral dynamic response add-on for AWeber.

Here’s how to set it up…

Important: ClickBank doesn’t share detailed order information (such as customer email) with affiliates, so please be aware that this integration only works if you are the product VENDOR.

Step 1: Setup a ClickBank Integration in AWtomator

We need to get ClickBank and AWtomator talking to each other, so the first thing we need to do is to login to our ClickBank account and make a note of the Secret Key (or create one if we don’t have one).

So, in ClickBank, visit your Settings > My Site page, scroll down to the Advanced Tools section and copy the Secret Key setting (or create one using the edit option):

clickbank-secret-key

Now we need to create an Integration in AWtomator that uses the Secret Key, so we hop over to AWtomator and create an Integration Event, choosing ClickBank as the Integration Type.

clickbank-ipn-step1

Now, we enter the Secret Key we copied earlier.

clickbank-ipn-step2

Finally, we copy the Instant Notification URL ready for step 2:

clickbank-ipn-step3

Step 2: Register the AWtomator Instant Notification URL in ClickBank

Next, we need to tell ClickBank to contact AWtomator via the Instant Notification URL whenever a sale of a product is made.

To do this, we simply go back to our ClickBank Secret Key setting and set the Instant Notification URL as the Instant Notification URL.

clickbank-ipn-setupurl

You can use a single Instant Notification URL for all sales in your account, as ClickBank lets AWtomator know which product was ordered.

TIP:
If you already have all your Instant Notification URLs filled up in your account, then don’t panic – simply copy one of them to a safe place, then set the AWtomator one in its place. Then, go back to your integration and set the old one as the IPN Forwarding URL above. AWtomator will then forward on the data once it has finished processing the notification.

Step 3: Tell AWtomator what you want to do when a sale is made

With the integration side of things setup, AWtomator will now get a notification any time a sale is made in your ClickBank account.

So now we need to tell AWtomator what to do when a notification comes in.

To do that, you simply set up an IPN Event in AWtomator, which is an event triggered by a notification.

clickbank-ipn-event

In the screenshot above, you can see that we’ve created an IPN Event that copies the subscriber from our prospect list to our buyer list whenever products 2, 6 or 7 are ordered successfully.

You can set up as many IPN Events as you need – all linked to your ClickBank integration – and fire them selectively depending on the product ordered.

So, you could add/move/copy subscribers based on the product they purchased, deliver a bonus “consumption” email sequence to buyers of one product, send upsell offers to buyers of another or just tag customers so you can broadcast to them in the future…

Pro Tip: AWtomator sets the ClickBank Transaction Type as a separate product ID, so you can use this to restrict your IPN Events to processing certain types, e.g: RFND, ABANDONED_ORDER, CANCEL-REBILL etc

For anything other than a SALE, you can also use order status in combination with product ID to restrict processing to transactions for a certain product, e.g: 2-RFND, 6-ABANDONED_ORDER

You can see the product IDs that your integration is sending to your IPN Events by checking the IPN History.

Pro Tip: When adding new subscribers, AWtomator will also try to pass the ClickBank download URL parameters as AWeber custom fields, if they exist. So, for example, if you had an AWeber custom field on your list called “cbaffi”, then the affiliate will be set in this custom field automatically when the subscriber is added.

The following custom fields can be automatically set when adding a subscriber:
item, cbreceipt, time, cbpop, cbaffi, cname, cemail, ccountry, czip, cbskin, cbfid, vtid

How would you use this? Leave your comments and questions below!

If you use AWeber, why not take a free trial of AWtomator and try this out for yourself!

Filed Under: Tutorials Tagged With: clickbank, ipn event, tutorial

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About Rob Woodgate

Since the day he left the corporate world in 2005, Rob has been honing his marketing and programming skills, and building tools to help smaller businesses market themselves more effectively online.

Rob founded AWtomator to bring the power of behavioral dynamic automation to AWeber. AWtomator's powerful features let bloggers, podcasters and niche marketers build a loyal following of enthusiastic fans and customers for a fraction of the cost of the premium email marketing solutions.

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